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Making Noise

Making Noise: Gut Health

There’s been a lot of chatter about Melbourne’s Gut Health over the last twelve months, but that hype has also manifested into staunch support from critics and solid growth in listeners.

Tracks released: 3

Playlists appeared on*: 17 – that’s a lot, and it included the biggest and the best in Australia, like Spotify’s New Music Friday AU & NZ and triple J’s New Music Hitlist, among a wide array of others.

Spotify followers**: Still at an emerging level, but their current Spotify following of around five thousand has nearly quadrupled in a year. That’s a really strong indicator that there’s something worth paying close attention to in this relatively new project.

Listen to Gut Health on Spotify, or follow them on Instagram

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* I don’t track every single playlist in the whole world because that would be bonkers. The 40 or so that I do track are specifically chosen because they focus on new music by Australian artists – this narrows down the set to a manageable size, showing who’s supporting an artist before any given track has already blown up. Basically, I think it’s a solid dataset to show which artists are getting critic support.

** I tend to use Spotify Followers as the key metric to watch, instead of Monthly Listeners or Popularity. Monthlies are great, but they can be messed up by an artist being a contributor or songwriter on another artist’s track, and (along with Popularity) can fluctuate pretty wildly. Followers implies a conscious choice of preference from a user, so for me is the strongest and steadiest signal of solid, ongoing audience support.