Every week, my robots scour the biggest nine New Music Friday playlists in the world to see whose getting backed hard by the big green machine. This week:
🏆 The Champ: David Guetta
With his 26m+ Spotify followers, David Guetta was the biggest artist to appear across all of the biggest nine New Music Fridays this week, with “Baby Don’t Hurt Me“.
🚀 The Challenger: Henry Moodie
Henry Moodie isn’t massive on Spotify yet (80k followers), but his 5m+ TikTok followers ensured his latest track “eighteen” was quickly added to all of the big nine NMFs this week.
🥊 Punching Above: Darkoo
Darkoo’s been picking up momentum this year, and bagged spots on eight of the big nine this week with “Disturbing U“, a big signal of support for this rapidly-rising talent.
🧛♂️ New Blood: KAYTRAMINÉ
A collab between producer Kaytranada & rapper Aminé is only really technically a new project, but their first upload “4EVA” – helplfully also featuring Pharrell Williams – made it onto seven of the nine biggest NMFs, which to be fair isn’t really a massive surprise at all.
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📸 KAYTRAMINÉ by Lucas Creighton